X Apparel

X Apparel (founded in 2013 by Jailer) is an innovative, casual clothing store created with intentions of attracting admirers of minimal street fashion, with added flare. 

The first collection of X Apparel featured 5 outfits consisting of 16 pieces overall. It was released on July 14th 2013, at TTTFW. Themes of feminism and house culture were the intention, and with that, almost all outfits were nude + denim paired with black items and accessories.  



Model: muffins97


Click HERE to download the .PSD file of the store, so you can create your own outfits.

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The second collection of X Apparel featured  6 outfits consisting of 26 pieces overall (including wigs). It was released on October 2nd 2013. Heavily inspired  by "life on the road" this collection featured many various textiles from denim to fur. Unlike the first collection, it lacked a strict colour theme and therefore swayed between neutrals. There was no model or .psd download for this collection. 



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The third collection of X Apparel featured 5 outfits and 22 pieces in total. It was released on October 14th 2014. The collection consisted of all black items, with various styles and fits to ensure the visuals remained stimulating. This was the first collection available for purchase; many users bought and styled the garments to their desire.



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The fourth collection of X Apparel featured 12 outfits and 37 items overall. It was released on March 9th 2015. Dubbed as "X Motel", this collection was the first of a two-part, themed chain of collections. The colour scheme clashed together muted beiges, harsh berry tones and a hint of washed out denim. Three models were chosen to appear as the faces for this collection, known as the "witches"; good witch, bad witch, and sad witch were joined by creator Jailer, displaying the various elements of X Motel as a whole. Despite it's twisted ugliness, X Motel sold over 100 pieces and is one of the most successful collection to date. 







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The fifth collection of X Apparel featured 12 outfits, and 40 pieces. It was released on July 19th, 2015. Titled "X Savage", it was the sequel to the ever popular "X Motel". The theme of the collection stuck close to that of its prequel, showing washed out whites/beiges and dark, murky blues. 





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The sixth and thought to be final collection of X Apparel featured 9 outfits and 46 pieces. It was released December 19th, 2015. The collection, titled "X MOTEL: RELOADED" was a revisit to the most popular collection. Repurposing, and reimagining various garments from X Motel, as well as featuring new themed items. 




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Two years after the suspension of the X Apparel brand, a new collection was published on December 5th 2017. X Murk was the seventh instalment of X Apparel, featuring 12 outfits and 45 pieces. Thematically, it framed the suiting of a lost beach witch adapting herself to the modern world. 




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